SMS vs Email for Cart Recovery

Extended recovery research

Deep dive 1 for guides/sms-vs-email-recovery.astro: stacked coupon. $793 AOV at 44% margin yields $348.92 contribution at full price versus $321.01 after a 8% recovery code (Δ $27.91). Email 1 ~56 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 2 for guides/sms-vs-email-recovery.astro: shipping shock. $794 AOV at 45% margin yields $357.3 contribution at full price versus $325.14 after a 9% recovery code (Δ $32.16). Email 1 ~57 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 3 for guides/sms-vs-email-recovery.astro: gift sizing. $795 AOV at 46% margin yields $365.7 contribution at full price versus $329.13 after a 10% recovery code (Δ $36.57). Email 1 ~58 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 4 for guides/sms-vs-email-recovery.astro: MOQ block. $796 AOV at 47% margin yields $374.12 contribution at full price versus $332.97 after a 11% recovery code (Δ $41.15). Email 1 ~59 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 5 for guides/sms-vs-email-recovery.astro: mobile distraction. $797 AOV at 48% margin yields $382.56 contribution at full price versus $336.65 after a 12% recovery code (Δ $45.91). Email 1 ~60 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 6 for guides/sms-vs-email-recovery.astro: BNPL drop. $798 AOV at 49% margin yields $391.02 contribution at full price versus $340.19 after a 13% recovery code (Δ $50.83). Email 1 ~61 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 7 for guides/sms-vs-email-recovery.astro: OOS variant. $799 AOV at 50% margin yields $399.5 contribution at full price versus $343.57 after a 14% recovery code (Δ $55.93). Email 1 ~62 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 8 for guides/sms-vs-email-recovery.astro: stacked coupon. $800 AOV at 51% margin yields $408.0 contribution at full price versus $346.8 after a 15% recovery code (Δ $61.2). Email 1 ~63 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 9 for guides/sms-vs-email-recovery.astro: shipping shock. $801 AOV at 52% margin yields $416.52 contribution at full price versus $349.88 after a 16% recovery code (Δ $66.64). Email 1 ~64 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 10 for guides/sms-vs-email-recovery.astro: gift sizing. $802 AOV at 53% margin yields $425.06 contribution at full price versus $352.8 after a 17% recovery code (Δ $72.26). Email 1 ~65 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 11 for guides/sms-vs-email-recovery.astro: OOS variant. $831 AOV at 58% margin yields $481.98 contribution at full price versus $419.32 after a 13% recovery code (Δ $62.66). Email 1 ~100 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 12 for guides/sms-vs-email-recovery.astro: stacked coupon. $832 AOV at 59% margin yields $490.88 contribution at full price versus $422.16 after a 14% recovery code (Δ $68.72). Email 1 ~101 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 13 for guides/sms-vs-email-recovery.astro: shipping shock. $833 AOV at 60% margin yields $499.8 contribution at full price versus $424.83 after a 15% recovery code (Δ $74.97). Email 1 ~102 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 14 for guides/sms-vs-email-recovery.astro: gift sizing. $834 AOV at 61% margin yields $508.74 contribution at full price versus $427.34 after a 16% recovery code (Δ $81.4). Email 1 ~103 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 15 for guides/sms-vs-email-recovery.astro: MOQ block. $835 AOV at 62% margin yields $517.7 contribution at full price versus $429.69 after a 17% recovery code (Δ $88.01). Email 1 ~104 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 16 for guides/sms-vs-email-recovery.astro: mobile distraction. $836 AOV at 63% margin yields $526.68 contribution at full price versus $431.88 after a 18% recovery code (Δ $94.8). Email 1 ~105 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 17 for guides/sms-vs-email-recovery.astro: BNPL drop. $837 AOV at 64% margin yields $535.68 contribution at full price versus $433.9 after a 19% recovery code (Δ $101.78). Email 1 ~106 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 18 for guides/sms-vs-email-recovery.astro: OOS variant. $838 AOV at 65% margin yields $544.7 contribution at full price versus $435.76 after a 20% recovery code (Δ $108.94). Email 1 ~107 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 19 for guides/sms-vs-email-recovery.astro: stacked coupon. $839 AOV at 66% margin yields $553.74 contribution at full price versus $509.44 after a 8% recovery code (Δ $44.3). Email 1 ~108 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 20 for guides/sms-vs-email-recovery.astro: shipping shock. $840 AOV at 67% margin yields $562.8 contribution at full price versus $512.15 after a 9% recovery code (Δ $50.65). Email 1 ~109 minutes, email 2 ~51 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 21 for guides/sms-vs-email-recovery.astro: gift sizing. $59 AOV at 48% margin yields $28.32 contribution at full price versus $23.22 after a 18% recovery code (Δ $5.1). Email 1 ~40 minutes, email 2 ~37 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 22 for guides/sms-vs-email-recovery.astro: MOQ block. $60 AOV at 49% margin yields $29.4 contribution at full price versus $23.81 after a 19% recovery code (Δ $5.59). Email 1 ~41 minutes, email 2 ~38 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 23 for guides/sms-vs-email-recovery.astro: mobile distraction. $61 AOV at 50% margin yields $30.5 contribution at full price versus $24.4 after a 20% recovery code (Δ $6.1). Email 1 ~42 minutes, email 2 ~39 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 24 for guides/sms-vs-email-recovery.astro: BNPL drop. $62 AOV at 51% margin yields $31.62 contribution at full price versus $29.09 after a 8% recovery code (Δ $2.53). Email 1 ~43 minutes, email 2 ~40 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 25 for guides/sms-vs-email-recovery.astro: OOS variant. $63 AOV at 52% margin yields $32.76 contribution at full price versus $29.81 after a 9% recovery code (Δ $2.95). Email 1 ~44 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 26 for guides/sms-vs-email-recovery.astro: stacked coupon. $64 AOV at 53% margin yields $33.92 contribution at full price versus $30.53 after a 10% recovery code (Δ $3.39). Email 1 ~45 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 27 for guides/sms-vs-email-recovery.astro: shipping shock. $65 AOV at 54% margin yields $35.1 contribution at full price versus $31.24 after a 11% recovery code (Δ $3.86). Email 1 ~46 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 28 for guides/sms-vs-email-recovery.astro: gift sizing. $66 AOV at 55% margin yields $36.3 contribution at full price versus $31.94 after a 12% recovery code (Δ $4.36). Email 1 ~47 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 29 for guides/sms-vs-email-recovery.astro: MOQ block. $67 AOV at 56% margin yields $37.52 contribution at full price versus $32.64 after a 13% recovery code (Δ $4.88). Email 1 ~48 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 30 for guides/sms-vs-email-recovery.astro: mobile distraction. $68 AOV at 57% margin yields $38.76 contribution at full price versus $33.33 after a 14% recovery code (Δ $5.43). Email 1 ~49 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 31 for guides/sms-vs-email-recovery.astro: BNPL drop. $90 AOV at 38% margin yields $34.2 contribution at full price versus $30.78 after a 10% recovery code (Δ $3.42). Email 1 ~71 minutes, email 2 ~32 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 32 for guides/sms-vs-email-recovery.astro: OOS variant. $91 AOV at 39% margin yields $35.49 contribution at full price versus $31.59 after a 11% recovery code (Δ $3.9). Email 1 ~72 minutes, email 2 ~33 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 33 for guides/sms-vs-email-recovery.astro: stacked coupon. $92 AOV at 40% margin yields $36.8 contribution at full price versus $32.38 after a 12% recovery code (Δ $4.42). Email 1 ~73 minutes, email 2 ~34 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 34 for guides/sms-vs-email-recovery.astro: shipping shock. $93 AOV at 41% margin yields $38.13 contribution at full price versus $33.17 after a 13% recovery code (Δ $4.96). Email 1 ~74 minutes, email 2 ~35 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 35 for guides/sms-vs-email-recovery.astro: gift sizing. $94 AOV at 42% margin yields $39.48 contribution at full price versus $33.95 after a 14% recovery code (Δ $5.53). Email 1 ~75 minutes, email 2 ~36 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 36 for guides/sms-vs-email-recovery.astro: MOQ block. $95 AOV at 43% margin yields $40.85 contribution at full price versus $34.72 after a 15% recovery code (Δ $6.13). Email 1 ~76 minutes, email 2 ~37 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 37 for guides/sms-vs-email-recovery.astro: mobile distraction. $96 AOV at 44% margin yields $42.24 contribution at full price versus $35.48 after a 16% recovery code (Δ $6.76). Email 1 ~77 minutes, email 2 ~38 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 38 for guides/sms-vs-email-recovery.astro: BNPL drop. $97 AOV at 45% margin yields $43.65 contribution at full price versus $36.23 after a 17% recovery code (Δ $7.42). Email 1 ~78 minutes, email 2 ~39 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 39 for guides/sms-vs-email-recovery.astro: OOS variant. $98 AOV at 46% margin yields $45.08 contribution at full price versus $36.97 after a 18% recovery code (Δ $8.11). Email 1 ~79 minutes, email 2 ~40 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 40 for guides/sms-vs-email-recovery.astro: stacked coupon. $99 AOV at 47% margin yields $46.53 contribution at full price versus $37.69 after a 19% recovery code (Δ $8.84). Email 1 ~80 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 41 for guides/sms-vs-email-recovery.astro: shipping shock. $121 AOV at 69% margin yields $83.49 contribution at full price versus $70.97 after a 15% recovery code (Δ $12.52). Email 1 ~102 minutes, email 2 ~27 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 42 for guides/sms-vs-email-recovery.astro: gift sizing. $122 AOV at 70% margin yields $85.4 contribution at full price versus $71.74 after a 16% recovery code (Δ $13.66). Email 1 ~103 minutes, email 2 ~28 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 43 for guides/sms-vs-email-recovery.astro: MOQ block. $123 AOV at 71% margin yields $87.33 contribution at full price versus $72.48 after a 17% recovery code (Δ $14.85). Email 1 ~104 minutes, email 2 ~29 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 44 for guides/sms-vs-email-recovery.astro: mobile distraction. $124 AOV at 72% margin yields $89.28 contribution at full price versus $73.21 after a 18% recovery code (Δ $16.07). Email 1 ~105 minutes, email 2 ~30 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 45 for guides/sms-vs-email-recovery.astro: BNPL drop. $125 AOV at 32% margin yields $40.0 contribution at full price versus $32.4 after a 19% recovery code (Δ $7.6). Email 1 ~106 minutes, email 2 ~31 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 46 for guides/sms-vs-email-recovery.astro: OOS variant. $126 AOV at 33% margin yields $41.58 contribution at full price versus $33.26 after a 20% recovery code (Δ $8.32). Email 1 ~107 minutes, email 2 ~32 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 47 for guides/sms-vs-email-recovery.astro: stacked coupon. $127 AOV at 34% margin yields $43.18 contribution at full price versus $39.73 after a 8% recovery code (Δ $3.45). Email 1 ~108 minutes, email 2 ~33 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 48 for guides/sms-vs-email-recovery.astro: shipping shock. $128 AOV at 35% margin yields $44.8 contribution at full price versus $40.77 after a 9% recovery code (Δ $4.03). Email 1 ~109 minutes, email 2 ~34 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 49 for guides/sms-vs-email-recovery.astro: gift sizing. $129 AOV at 36% margin yields $46.44 contribution at full price versus $41.8 after a 10% recovery code (Δ $4.64). Email 1 ~110 minutes, email 2 ~35 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 50 for guides/sms-vs-email-recovery.astro: MOQ block. $130 AOV at 37% margin yields $48.1 contribution at full price versus $42.81 after a 11% recovery code (Δ $5.29). Email 1 ~111 minutes, email 2 ~36 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 51 for guides/sms-vs-email-recovery.astro: mobile distraction. $152 AOV at 59% margin yields $89.68 contribution at full price versus $71.74 after a 20% recovery code (Δ $17.94). Email 1 ~42 minutes, email 2 ~22 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 52 for guides/sms-vs-email-recovery.astro: BNPL drop. $153 AOV at 60% margin yields $91.8 contribution at full price versus $84.46 after a 8% recovery code (Δ $7.34). Email 1 ~43 minutes, email 2 ~23 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 53 for guides/sms-vs-email-recovery.astro: OOS variant. $154 AOV at 61% margin yields $93.94 contribution at full price versus $85.49 after a 9% recovery code (Δ $8.45). Email 1 ~44 minutes, email 2 ~24 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 54 for guides/sms-vs-email-recovery.astro: stacked coupon. $155 AOV at 62% margin yields $96.1 contribution at full price versus $86.49 after a 10% recovery code (Δ $9.61). Email 1 ~45 minutes, email 2 ~25 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 55 for guides/sms-vs-email-recovery.astro: shipping shock. $156 AOV at 63% margin yields $98.28 contribution at full price versus $87.47 after a 11% recovery code (Δ $10.81). Email 1 ~46 minutes, email 2 ~26 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 56 for guides/sms-vs-email-recovery.astro: gift sizing. $157 AOV at 64% margin yields $100.48 contribution at full price versus $88.42 after a 12% recovery code (Δ $12.06). Email 1 ~47 minutes, email 2 ~27 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 57 for guides/sms-vs-email-recovery.astro: MOQ block. $158 AOV at 65% margin yields $102.7 contribution at full price versus $89.35 after a 13% recovery code (Δ $13.35). Email 1 ~48 minutes, email 2 ~28 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 58 for guides/sms-vs-email-recovery.astro: mobile distraction. $159 AOV at 66% margin yields $104.94 contribution at full price versus $90.25 after a 14% recovery code (Δ $14.69). Email 1 ~49 minutes, email 2 ~29 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 59 for guides/sms-vs-email-recovery.astro: BNPL drop. $160 AOV at 67% margin yields $107.2 contribution at full price versus $91.12 after a 15% recovery code (Δ $16.08). Email 1 ~50 minutes, email 2 ~30 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 60 for guides/sms-vs-email-recovery.astro: OOS variant. $161 AOV at 68% margin yields $109.48 contribution at full price versus $91.96 after a 16% recovery code (Δ $17.52). Email 1 ~51 minutes, email 2 ~31 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 61 for guides/sms-vs-email-recovery.astro: stacked coupon. $183 AOV at 49% margin yields $89.67 contribution at full price versus $78.91 after a 12% recovery code (Δ $10.76). Email 1 ~73 minutes, email 2 ~17 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 62 for guides/sms-vs-email-recovery.astro: shipping shock. $184 AOV at 50% margin yields $92.0 contribution at full price versus $80.04 after a 13% recovery code (Δ $11.96). Email 1 ~74 minutes, email 2 ~18 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 63 for guides/sms-vs-email-recovery.astro: gift sizing. $185 AOV at 51% margin yields $94.35 contribution at full price versus $81.14 after a 14% recovery code (Δ $13.21). Email 1 ~75 minutes, email 2 ~19 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 64 for guides/sms-vs-email-recovery.astro: MOQ block. $186 AOV at 52% margin yields $96.72 contribution at full price versus $82.21 after a 15% recovery code (Δ $14.51). Email 1 ~76 minutes, email 2 ~20 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 65 for guides/sms-vs-email-recovery.astro: mobile distraction. $187 AOV at 53% margin yields $99.11 contribution at full price versus $83.25 after a 16% recovery code (Δ $15.86). Email 1 ~77 minutes, email 2 ~21 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 66 for guides/sms-vs-email-recovery.astro: BNPL drop. $188 AOV at 54% margin yields $101.52 contribution at full price versus $84.26 after a 17% recovery code (Δ $17.26). Email 1 ~78 minutes, email 2 ~22 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 67 for guides/sms-vs-email-recovery.astro: OOS variant. $189 AOV at 55% margin yields $103.95 contribution at full price versus $85.24 after a 18% recovery code (Δ $18.71). Email 1 ~79 minutes, email 2 ~23 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 68 for guides/sms-vs-email-recovery.astro: stacked coupon. $190 AOV at 56% margin yields $106.4 contribution at full price versus $86.18 after a 19% recovery code (Δ $20.22). Email 1 ~80 minutes, email 2 ~24 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 69 for guides/sms-vs-email-recovery.astro: shipping shock. $191 AOV at 57% margin yields $108.87 contribution at full price versus $87.1 after a 20% recovery code (Δ $21.77). Email 1 ~81 minutes, email 2 ~25 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 70 for guides/sms-vs-email-recovery.astro: gift sizing. $192 AOV at 58% margin yields $111.36 contribution at full price versus $102.45 after a 8% recovery code (Δ $8.91). Email 1 ~82 minutes, email 2 ~26 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 71 for guides/sms-vs-email-recovery.astro: MOQ block. $214 AOV at 39% margin yields $83.46 contribution at full price versus $69.27 after a 17% recovery code (Δ $14.19). Email 1 ~104 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 72 for guides/sms-vs-email-recovery.astro: mobile distraction. $215 AOV at 40% margin yields $86.0 contribution at full price versus $70.52 after a 18% recovery code (Δ $15.48). Email 1 ~105 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 73 for guides/sms-vs-email-recovery.astro: BNPL drop. $216 AOV at 41% margin yields $88.56 contribution at full price versus $71.73 after a 19% recovery code (Δ $16.83). Email 1 ~106 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 74 for guides/sms-vs-email-recovery.astro: OOS variant. $217 AOV at 42% margin yields $91.14 contribution at full price versus $72.91 after a 20% recovery code (Δ $18.23). Email 1 ~107 minutes, email 2 ~51 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 75 for guides/sms-vs-email-recovery.astro: stacked coupon. $218 AOV at 43% margin yields $93.74 contribution at full price versus $86.24 after a 8% recovery code (Δ $7.5). Email 1 ~108 minutes, email 2 ~16 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 76 for guides/sms-vs-email-recovery.astro: shipping shock. $219 AOV at 44% margin yields $96.36 contribution at full price versus $87.69 after a 9% recovery code (Δ $8.67). Email 1 ~109 minutes, email 2 ~17 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 77 for guides/sms-vs-email-recovery.astro: gift sizing. $220 AOV at 45% margin yields $99.0 contribution at full price versus $89.1 after a 10% recovery code (Δ $9.9). Email 1 ~110 minutes, email 2 ~18 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 78 for guides/sms-vs-email-recovery.astro: MOQ block. $221 AOV at 46% margin yields $101.66 contribution at full price versus $90.48 after a 11% recovery code (Δ $11.18). Email 1 ~111 minutes, email 2 ~19 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 79 for guides/sms-vs-email-recovery.astro: mobile distraction. $222 AOV at 47% margin yields $104.34 contribution at full price versus $91.82 after a 12% recovery code (Δ $12.52). Email 1 ~112 minutes, email 2 ~20 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 80 for guides/sms-vs-email-recovery.astro: BNPL drop. $223 AOV at 48% margin yields $107.04 contribution at full price versus $93.12 after a 13% recovery code (Δ $13.92). Email 1 ~113 minutes, email 2 ~21 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 81 for guides/sms-vs-email-recovery.astro: OOS variant. $245 AOV at 70% margin yields $171.5 contribution at full price versus $156.07 after a 9% recovery code (Δ $15.43). Email 1 ~44 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 82 for guides/sms-vs-email-recovery.astro: stacked coupon. $246 AOV at 71% margin yields $174.66 contribution at full price versus $157.19 after a 10% recovery code (Δ $17.47). Email 1 ~45 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 83 for guides/sms-vs-email-recovery.astro: shipping shock. $247 AOV at 72% margin yields $177.84 contribution at full price versus $158.28 after a 11% recovery code (Δ $19.56). Email 1 ~46 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 84 for guides/sms-vs-email-recovery.astro: gift sizing. $248 AOV at 32% margin yields $79.36 contribution at full price versus $69.84 after a 12% recovery code (Δ $9.52). Email 1 ~47 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 85 for guides/sms-vs-email-recovery.astro: MOQ block. $249 AOV at 33% margin yields $82.17 contribution at full price versus $71.49 after a 13% recovery code (Δ $10.68). Email 1 ~48 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 86 for guides/sms-vs-email-recovery.astro: mobile distraction. $250 AOV at 34% margin yields $85.0 contribution at full price versus $73.1 after a 14% recovery code (Δ $11.9). Email 1 ~49 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 87 for guides/sms-vs-email-recovery.astro: BNPL drop. $251 AOV at 35% margin yields $87.85 contribution at full price versus $74.67 after a 15% recovery code (Δ $13.18). Email 1 ~50 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 88 for guides/sms-vs-email-recovery.astro: OOS variant. $252 AOV at 36% margin yields $90.72 contribution at full price versus $76.2 after a 16% recovery code (Δ $14.52). Email 1 ~51 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 89 for guides/sms-vs-email-recovery.astro: stacked coupon. $253 AOV at 37% margin yields $93.61 contribution at full price versus $77.7 after a 17% recovery code (Δ $15.91). Email 1 ~52 minutes, email 2 ~51 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 90 for guides/sms-vs-email-recovery.astro: shipping shock. $254 AOV at 38% margin yields $96.52 contribution at full price versus $79.15 after a 18% recovery code (Δ $17.37). Email 1 ~53 minutes, email 2 ~16 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 91 for guides/sms-vs-email-recovery.astro: gift sizing. $276 AOV at 60% margin yields $165.6 contribution at full price versus $142.42 after a 14% recovery code (Δ $23.18). Email 1 ~75 minutes, email 2 ~38 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 92 for guides/sms-vs-email-recovery.astro: MOQ block. $277 AOV at 61% margin yields $168.97 contribution at full price versus $143.62 after a 15% recovery code (Δ $25.35). Email 1 ~76 minutes, email 2 ~39 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 93 for guides/sms-vs-email-recovery.astro: mobile distraction. $278 AOV at 62% margin yields $172.36 contribution at full price versus $144.78 after a 16% recovery code (Δ $27.58). Email 1 ~77 minutes, email 2 ~40 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 94 for guides/sms-vs-email-recovery.astro: BNPL drop. $279 AOV at 63% margin yields $175.77 contribution at full price versus $145.89 after a 17% recovery code (Δ $29.88). Email 1 ~78 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 95 for guides/sms-vs-email-recovery.astro: OOS variant. $280 AOV at 64% margin yields $179.2 contribution at full price versus $146.94 after a 18% recovery code (Δ $32.26). Email 1 ~79 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 96 for guides/sms-vs-email-recovery.astro: stacked coupon. $281 AOV at 65% margin yields $182.65 contribution at full price versus $147.95 after a 19% recovery code (Δ $34.7). Email 1 ~80 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 97 for guides/sms-vs-email-recovery.astro: shipping shock. $282 AOV at 66% margin yields $186.12 contribution at full price versus $148.9 after a 20% recovery code (Δ $37.22). Email 1 ~81 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 98 for guides/sms-vs-email-recovery.astro: gift sizing. $283 AOV at 67% margin yields $189.61 contribution at full price versus $174.44 after a 8% recovery code (Δ $15.17). Email 1 ~82 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 99 for guides/sms-vs-email-recovery.astro: MOQ block. $284 AOV at 68% margin yields $193.12 contribution at full price versus $175.74 after a 9% recovery code (Δ $17.38). Email 1 ~83 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 100 for guides/sms-vs-email-recovery.astro: mobile distraction. $285 AOV at 69% margin yields $196.65 contribution at full price versus $176.99 after a 10% recovery code (Δ $19.66). Email 1 ~84 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 101 for guides/sms-vs-email-recovery.astro: OOS variant. $181 AOV at 52% margin yields $94.12 contribution at full price versus $76.24 after a 19% recovery code (Δ $17.88). Email 1 ~80 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 102 for guides/sms-vs-email-recovery.astro: stacked coupon. $182 AOV at 53% margin yields $96.46 contribution at full price versus $77.17 after a 20% recovery code (Δ $19.29). Email 1 ~81 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 103 for guides/sms-vs-email-recovery.astro: shipping shock. $183 AOV at 54% margin yields $98.82 contribution at full price versus $90.91 after a 8% recovery code (Δ $7.91). Email 1 ~82 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 104 for guides/sms-vs-email-recovery.astro: gift sizing. $184 AOV at 55% margin yields $101.2 contribution at full price versus $92.09 after a 9% recovery code (Δ $9.11). Email 1 ~83 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 105 for guides/sms-vs-email-recovery.astro: MOQ block. $185 AOV at 56% margin yields $103.6 contribution at full price versus $93.24 after a 10% recovery code (Δ $10.36). Email 1 ~84 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 106 for guides/sms-vs-email-recovery.astro: mobile distraction. $186 AOV at 57% margin yields $106.02 contribution at full price versus $94.36 after a 11% recovery code (Δ $11.66). Email 1 ~85 minutes, email 2 ~51 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 107 for guides/sms-vs-email-recovery.astro: BNPL drop. $187 AOV at 58% margin yields $108.46 contribution at full price versus $95.44 after a 12% recovery code (Δ $13.02). Email 1 ~86 minutes, email 2 ~16 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 108 for guides/sms-vs-email-recovery.astro: OOS variant. $188 AOV at 59% margin yields $110.92 contribution at full price versus $96.5 after a 13% recovery code (Δ $14.42). Email 1 ~87 minutes, email 2 ~17 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 109 for guides/sms-vs-email-recovery.astro: stacked coupon. $189 AOV at 60% margin yields $113.4 contribution at full price versus $97.52 after a 14% recovery code (Δ $15.88). Email 1 ~88 minutes, email 2 ~18 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 110 for guides/sms-vs-email-recovery.astro: shipping shock. $190 AOV at 61% margin yields $115.9 contribution at full price versus $98.52 after a 15% recovery code (Δ $17.38). Email 1 ~89 minutes, email 2 ~19 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 111 for guides/sms-vs-email-recovery.astro: gift sizing. $212 AOV at 42% margin yields $89.04 contribution at full price versus $79.25 after a 11% recovery code (Δ $9.79). Email 1 ~111 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 112 for guides/sms-vs-email-recovery.astro: MOQ block. $213 AOV at 43% margin yields $91.59 contribution at full price versus $80.6 after a 12% recovery code (Δ $10.99). Email 1 ~112 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 113 for guides/sms-vs-email-recovery.astro: mobile distraction. $214 AOV at 44% margin yields $94.16 contribution at full price versus $81.92 after a 13% recovery code (Δ $12.24). Email 1 ~113 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 114 for guides/sms-vs-email-recovery.astro: BNPL drop. $215 AOV at 45% margin yields $96.75 contribution at full price versus $83.2 after a 14% recovery code (Δ $13.55). Email 1 ~114 minutes, email 2 ~44 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 115 for guides/sms-vs-email-recovery.astro: OOS variant. $216 AOV at 46% margin yields $99.36 contribution at full price versus $84.46 after a 15% recovery code (Δ $14.9). Email 1 ~115 minutes, email 2 ~45 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 116 for guides/sms-vs-email-recovery.astro: stacked coupon. $217 AOV at 47% margin yields $101.99 contribution at full price versus $85.67 after a 16% recovery code (Δ $16.32). Email 1 ~116 minutes, email 2 ~46 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 117 for guides/sms-vs-email-recovery.astro: shipping shock. $218 AOV at 48% margin yields $104.64 contribution at full price versus $86.85 after a 17% recovery code (Δ $17.79). Email 1 ~117 minutes, email 2 ~47 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 118 for guides/sms-vs-email-recovery.astro: gift sizing. $219 AOV at 49% margin yields $107.31 contribution at full price versus $87.99 after a 18% recovery code (Δ $19.32). Email 1 ~118 minutes, email 2 ~48 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 119 for guides/sms-vs-email-recovery.astro: MOQ block. $220 AOV at 50% margin yields $110.0 contribution at full price versus $89.1 after a 19% recovery code (Δ $20.9). Email 1 ~119 minutes, email 2 ~49 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 120 for guides/sms-vs-email-recovery.astro: mobile distraction. $221 AOV at 51% margin yields $112.71 contribution at full price versus $90.17 after a 20% recovery code (Δ $22.54). Email 1 ~120 minutes, email 2 ~50 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 121 for guides/sms-vs-email-recovery.astro: BNPL drop. $243 AOV at 32% margin yields $77.76 contribution at full price versus $65.32 after a 16% recovery code (Δ $12.44). Email 1 ~51 minutes, email 2 ~36 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 122 for guides/sms-vs-email-recovery.astro: OOS variant. $244 AOV at 33% margin yields $80.52 contribution at full price versus $66.83 after a 17% recovery code (Δ $13.69). Email 1 ~52 minutes, email 2 ~37 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 123 for guides/sms-vs-email-recovery.astro: stacked coupon. $245 AOV at 34% margin yields $83.3 contribution at full price versus $68.31 after a 18% recovery code (Δ $14.99). Email 1 ~53 minutes, email 2 ~38 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 124 for guides/sms-vs-email-recovery.astro: shipping shock. $246 AOV at 35% margin yields $86.1 contribution at full price versus $69.74 after a 19% recovery code (Δ $16.36). Email 1 ~54 minutes, email 2 ~39 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 125 for guides/sms-vs-email-recovery.astro: gift sizing. $247 AOV at 36% margin yields $88.92 contribution at full price versus $71.14 after a 20% recovery code (Δ $17.78). Email 1 ~55 minutes, email 2 ~40 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 126 for guides/sms-vs-email-recovery.astro: MOQ block. $248 AOV at 37% margin yields $91.76 contribution at full price versus $84.42 after a 8% recovery code (Δ $7.34). Email 1 ~56 minutes, email 2 ~41 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 127 for guides/sms-vs-email-recovery.astro: mobile distraction. $249 AOV at 38% margin yields $94.62 contribution at full price versus $86.1 after a 9% recovery code (Δ $8.52). Email 1 ~57 minutes, email 2 ~42 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.

Deep dive 128 for guides/sms-vs-email-recovery.astro: BNPL drop. $250 AOV at 39% margin yields $97.5 contribution at full price versus $87.75 after a 10% recovery code (Δ $9.75). Email 1 ~58 minutes, email 2 ~43 hours, SMS only with documented TCPA opt-in, frequency cap three touches per seven days, exit on purchase within fifteen minutes.